Articles

• THE INFLUENCE OF BRAND IMAGE AND PRODUCT DESIGN ON PURCHASE DECISIONS FOR BUAHVITA THROUGH PRODUCT QUALITY

  Adisty Riska Hardianti, Diky Angga Hendrawan, Muhammad Bagus Ramadhan, Moch. Fachrudin Bahar, Dita Riyanto Putro

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• THE EFFECTIVENESS OF VIRAL MARKETING ON PURCHASE DECISIONS THROUGH CUSTOMER TRUST ON THE TOKOPEDIA PLATFORM

  Diky Angga Hendrawan, Anisah Nabilah, Ahmad Yahya Hamiduddin, Harto Harto

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• Do the Insurance Companies Lose Trust in Bangladesh? Empirical Evidence from the Customer & Managerial Perspectives.

  Tanmay Biswas

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• Effects of Loan Terms and Borrowers’ Behavior on Non-Performing Loans in Nigeria's Microfinance Banks

  Abimbola Oluwaseyi Ademola

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• Determining Factors In Adoption of Accounting Application

  Siti Nuke Nurfatimah, Teti Rahmawati, Herma Wiharno, Fahmi Yusuf, Erlan Darmawan

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• Cross-Cultural Influences on Management Practices in Chinese Companies in Zimbabwe: Views from Non-Management

  Eresi Muzvondiwa, Nothando Msipah, Ignatious Nzero, Kabiat Mukuze
• MODERATING ROLE OF BUSINESS AGE IN SMES’ COMPLIANCE WITH SAK ETAP FINANCIAL REPORTING

  Amir Hamzah, Dadang Suhendar, Sani Rahmasari, Nani Sumarni
• Development of Information Technology, Business Innovation, and Organizational Models Based on Local Wisdom in Improving MSME Performance (Case Study of Kuningan Regency MSME Actors

  Wely Hadi Gunawan, Rina Masruroh, Munir Nur Komarudin