Vol. 8 No. 1 (2025): Indonesian Journal of Strategic Management

Articles

• Brand Image dalam Memediasi Pengaruh Green Marketing dan Green Product terhadap Brand Loyalty

  Dikdik Harjadi, Wely Hadi Gunawan, Widi Suci Alawiyah

  1-8

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• Profitability and Liquidity as Key Drivers of Firm Value: The Moderating Role of Corporate Social Responsibility

  Hasan Mubarok Ramadhan, Frido Saritua Simatupang

  9-18

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• The Influence of Academic Service Quality, Campus Facilities, and University Image on Student Satisfaction Faculty Of Economics and Business Universitas Swadaya Gunung Jati Cirebon

  Adrian Maulana, Sri Astuti Pratminingsih, Dadang Suhardi

  19-33

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• DRIVING TRANSPARENCY : THE ROLE OF GOOD CORPORATE GOVERNANCE AND LEVERAGE SHAPING SUSTAINABILITY REPORTING, WITH PROFITABILITY AS A MODERATOR

  Nurlaeli Risna Almatin, Frido Saritua Simatupang

  34-47

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• ANALISIS STRATEGI DALAM MENENTUKAN PENDAPATAN USAHA TAMBAK UDANG PADA KELOMPOK TANI DESA TAMBAKSUMUR KECAMATAN TIRTAJAYA KARAWANG

  Dedi Mulyadi, Santi Pertiwi Hari Sandi

  48-53

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• SYSTEMATIC LITERATURE REVIEW DIGITAL MARKETING ANALYSIS OF TIKTOKSHOP APPLICATION FEATURES ON PURCHASING DECISIONS

  Lili Karmela Fitriani, Mohamad Ramdan, Abdisamad Abdirahman Omar

  54-64

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• The Effect of Profitability, Leverage and Inflation on Stock Returns

  Yasir Maulana, Nadhifa Nurhumaira, Yusuf Murtadlo Hidayat

  65-70

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• THE EFFECT OF INTERNAL LOCUS OF CONTROL AND BURNOUT CONDITION ON EMPLOYEE PERFORMANCE OF PT BIO FARMA (PERSERO) BANDUNG

  Usep Deden Suherman, Alda Gliserlda

  71-78

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• PENGARUH BUDAYA KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI DI BADAN KESATUAN BANGSA DAN POLITIK KABUPATEN SUKABUMI

  Aty Susanti, Yayat Rukayat, Fitriani Fajar

  79-92

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• ANALYSIS OF THE INFLUENCE OF BRAND TRUST, BRAND EXPERIENCE, BRAND LOVE & BRAND SACREDNESS ON BRAND FIDELITY ON SKINTIFIC CONSUMERS

  Larasati Ayu Sekarsari, Ditayatul Umrulloh

  93-110

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• PERAN INSTITUTIONAL OWNERSHIP DALAM MEMODERASI PENGARUH RISIKO SISTEMATIS DAN FIRM SIZE TERHADAP HARGA SAHAM

  Prima Noor Maulida

  111-119

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• PENERAPAN SISTEM INFORMASI KEUANGAN PADA PERUSAHAAN PT PLN DAN PT TELKOM INDONESIA

  Gunardi Gunardi, Linna Ismawati, Muhammad Ibrahim, Kumala Fitria Anggareni, Bagus Pengestu, Resti Marliyanti, Fatimah Zahro

  120-129

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• ANALISIS MANAJEMEN KEUANGAN PADA UNILEVER TBK AKIBAT BOIKOT DENGAN METODE RASIO PROFITABILITAS

  Rika Kartika, Riska Widia, Gunardi Gunardi, Hendriady de Keizer

  130-136

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• Driving Sustainable Change: Understanding How Management Talent Practices Mediates Knowledge Sharing And Employee Engagement For Green Innovation Behavior In SMEs

  Iqbal Arraniri, Martin Dahl, Tatang Rois, Deri Prayudi, Munir Nur Komarudin

  137-151

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